Broadcast, designed by Miami-based studio Presidio, is built for brands that have a story to tell. Instead of treating the homepage as a catalogue, it treats it like a campaign, with rich media, flexible sections and upsell tools woven into the narrative. If you searched for a “Broadcast Shopify theme free download”, read on to see how you can build with Broadcast free, install it correctly and make the most of its 30+ sections.
This article is part of our complete guide: How to Start a Shopify Store: The Complete Guide (2026).
What is the Broadcast Shopify theme?
Broadcast is a premium Online Store 2.0 theme with five styles: Broadcast, Relay, Airwave, Motif and Stellar. It is mobile-first by design, with more than thirty customisable sections that let you combine lifestyle imagery, video, testimonials and product grids into pages that feel editorial. One-click add to cart, quick view and built-in upsell and promotion tools mean that storytelling never gets in the way of selling.
Key features of Broadcast
- 30+ customisable sections for editorial-style pages
- One-click add to cart, quick view and quick buy
- Product upsell and promotion tools
- Slide-out cart and mobile-first layouts
- Mega menu with product filtering and sorting
- Image hotspots, zoom and before/after slider
- Countdown timer for launches and sales
- Back-in-stock alerts
Who is Broadcast best for?
Broadcast suits direct-to-consumer brands in fashion, beauty, wellness, food and drink and lifestyle, especially those with strong photography and a clear brand voice. It works best for small to medium catalogues where each collection has a story. Stores that mainly compete on price across thousands of products should look at a big-catalogue theme instead.
Broadcast Shopify theme free download: what you can get legally
Broadcast is a paid theme on the official Shopify Theme Store, so there is no legitimate free ZIP download. What you can do is better: add Broadcast to your store from the official Broadcast listing, open it in the theme editor and build your whole store free of charge. Shopify only asks you to buy the theme when you want to publish it. Your licence then includes updates from Presidio and access to their support team.
Websites that offer a “Broadcast free download” are distributing unlicensed copies. Those files never receive updates and can contain hidden code. Our guide to nulled Shopify theme risks explains why they are not worth it.
Before you choose Broadcast: five questions
Before committing to Broadcast, take ten minutes to check that it fits your store. These questions save a lot of rework later:
- Does the demo match your catalogue size? Count your products and collections and compare them with what the Broadcast demo shows.
- Do your images suit the layout? Check whether Broadcast expects portrait, square or landscape product images, and whether you have enough lifestyle photography.
- Which apps must it work with? Reviews, subscriptions, bundles or delivery-date apps should be tested on Broadcast before launch.
- Who will update the store? Open the theme editor and make sure your team can change banners and sections confidently.
- Is the developer still updating it? Check the release notes on the official listing to confirm Broadcast is actively maintained.
How to install Broadcast on Shopify: step by step
- Open the official Broadcast page on the Shopify Theme Store and pick the style you prefer.
- Click Try theme. Broadcast is added to Online Store › Themes in your admin as an unpublished theme.
- Click Customize to set your logo, colours, typography and homepage sections.
- Assign templates to products, collections and pages, and connect the apps you need.
- Preview on mobile and desktop, then buy the theme and click Publish.
Because you work on an unpublished copy, your current store stays live until you are ready to switch.
Setting up Broadcast the right way
- Write the story first. Outline your homepage as a narrative: problem, product, proof, offer. Then pick sections to match.
- Use hotspots on lifestyle shots so shoppers can buy the exact items shown.
- Turn on upsells carefully. Recommend genuinely complementary products rather than random best-sellers.
- Add social proof close to the add-to-cart button with a reputable review app.
- Enable back-in-stock alerts for popular items to capture demand you would otherwise lose.
Common mistakes when setting up Broadcast
- Keeping demo content. Placeholder text, demo brands and stock photos left in Broadcast make a store look unfinished and hurt trust.
- Turning on every feature. Popups, timers and badges all at once overwhelm shoppers; enable only what supports your offer.
- Ignoring mobile. Most visitors will see Broadcast on a phone, so review every section on a small screen before launch.
- Editing theme code without a backup. Duplicate the theme before custom changes so you can roll back.
- Skipping legal pages. Shipping, returns, privacy and terms pages should be complete and linked in the footer.
Broadcast vs similar Shopify themes
Modular, also by Presidio, adds lively animation; Impact is louder and more promotional; Sydney focuses on visual merchandising with an elegant finish. Broadcast’s strength is balance: expressive enough for storytelling, practical enough for conversion.
Broadcast pros and cons
What we like
- Huge flexibility from 30+ sections
- Strong built-in upsell and promotion tools
- Mobile-first design that feels modern
- Five styles covering very different brand personalities
What to consider
- So many options can slow down first-time setup
- Needs good content to shine
- Premium price point
Our verdict: Broadcast is an excellent choice for brands that want to sell through storytelling. Use the free trial to build your homepage narrative before committing.
Broadcast launch checklist: speed and SEO
A beautiful theme only pays off if customers can find the store and pages load quickly. Before you launch Broadcast, work through this short checklist:
- Compress and resize images before uploading; Broadcast looks best with consistent image ratios across products.
- Write a unique title tag and meta description for your homepage, key collections and best-selling products.
- Add descriptive alt text to product and banner images.
- Remove apps you no longer use; leftover scripts slow down every theme.
- Test the Broadcast product and collection templates in Google PageSpeed Insights on mobile.
- Submit your sitemap in Google Search Console; see our guide to submitting a sitemap.
- If you are replacing an older theme, keep URLs the same and follow our redesign checklist to protect rankings.
Broadcast installation and setup service
Want Broadcast set up without the trial and error? Our team installs and customises Broadcast for you: theme upload or trial setup, branding, homepage and product page design, collections and menus, apps, payments, shipping and SEO basics. We work on an unpublished copy, so your live store is never disrupted, and we quote a fixed price before we start. See our Shopify theme installation service for the full scope.
- WhatsApp: message us about Broadcast for the quickest reply.
- Email: hello@mivaq.com
- Form: send your store details and the Broadcast style you like.
Next steps
Start by exploring the Broadcast free trial with your own products in mind. Make a shortlist of the sections and pages you need, compare Broadcast with one or two of the alternatives above and check the official listing for the latest version. When you are ready, add the theme to your store and buy it when you publish, and if you would rather have experts handle the setup, send us a message. We usually reply the same day with a plan and a fixed price.
Related Shopify theme guides
- Modular Shopify theme: free download and installation guide
- Impact Shopify theme: free download and installation guide
- Sydney Shopify theme: free download and installation guide
- Our premium Shopify Theme Store themes guide
- All 98 Shopify themes: free download guide A to Z
- Official free Shopify themes
Frequently asked questions
Is Broadcast good for beauty brands?
Yes. Its storytelling sections, before/after slider and upsells suit beauty and skincare brands well.
How many sections does Broadcast have?
Presidio lists more than 30 customisable sections, which can be combined on almost any page.
Is the Broadcast Shopify theme free?
You can try Broadcast free in your Shopify admin for as long as you need. You pay the one-time price only when you publish it.
Can MIVAQ install Broadcast for me?
Yes. We install, brand and set up Broadcast on your store for a fixed price. Message us on WhatsApp or use our contact form to get a quote.
