Wix Events: How to Sell Tickets and Manage RSVPs

This article is part of our complete Wix guide.

Wix Events lets you publish an event on your own website, take RSVPs or sell tickets, collect guest details and check people in at the door, all without paying a separate ticketing platform. Whether you run a monthly workshop, a charity gala, a wine tasting, a conference or a free open day, keeping registrations on your own site means you own the guest list, control the branding and build an email audience you can invite to the next event.

This guide covers how Wix Events works, how to choose between RSVP and ticketed events, how to set up ticket types, forms and payments, how to manage check-in on the day, and how to promote your event so it actually fills up.

Key takeaways

• Wix Events supports two registration models: free RSVP events and ticketed events with online payment.
• Ticket types (early bird, standard, VIP, group) let you price for different audiences and create urgency.
• Every guest becomes a Wix contact, so you can email them before, during and after the event.
• Check-in can be done from a phone by scanning ticket QR codes, which makes the door fast and accurate.
• An event page still needs promotion: email, social posts, and good SEO for the event and venue.

In this guide

• What is Wix Events?
• RSVP or ticketed: which event type should you use?
• How to create an event on Wix step by step
• Ticket types, pricing, fees and taxes
• Registration forms and guest management
• How to check guests in on the day
• Running online and recurring events
• How to promote a Wix event
• Common mistakes and an event checklist
• Get help from MIVAQ
• Frequently asked questions

What is Wix Events?

Wix Events is a free app from Wix that adds an events list, individual event pages and a registration or checkout flow to your site. In the dashboard you get an Events section where you create events, edit tickets, view orders and guests, send messages and export guest lists. Each event has its own page with the date, time, location map, description, schedule and the registration button.

Because it is native to Wix, Events connects with the rest of the platform: payments go through the same provider as your store or bookings, guests flow into your Wix contacts, and you can trigger automated emails with Wix Automations. Selling tickets online requires a paid plan that accepts payments; you can compare options on the official Wix plans page.

Events is different from Wix Bookings. Use Events for one-off or occasional occasions with a fixed date and a larger audience. Use Bookings for repeat sessions that clients schedule regularly, such as classes or appointments; our Wix Bookings guide explains that side.

RSVP or ticketed: which event type should you use?

When you create an event, Wix asks how guests will register. The choice affects the whole flow, so decide before you build the page.

A useful tip: even for free events, a free ticket type inside a ticketed event gives you QR-code tickets for check-in. RSVP events are simpler for guests, while free tickets make the door easier for you.

How to create an event on Wix step by step

1. Add Wix Events from the App Market or the Add panel. Wix adds an events list widget and the event details pages.
2. Create a new event in the dashboard and give it a clear, specific title, such as “Sourdough Baking Workshop, Manchester” rather than “Workshop”.
3. Set date, time and time zone. Add an end time so calendars show the correct duration.
4. Add the location. Enter the full venue address for a map, or choose an online event.
5. Choose RSVP or tickets and set capacity, ticket types and sale dates.
6. Write the description. Cover who it is for, what guests will get, the schedule, what is included and accessibility information.
7. Add an image that reads well when cropped on mobile and in social shares.
8. Customise the registration form with only the questions you need.
9. Review emails and tickets: confirmation, reminder and ticket PDF wording.
10. Publish and test by buying or claiming a ticket yourself, then cancel or refund the test.

Want a polished event page and checkout without the fiddly settings? Our Wix design team builds event sections that match your brand.

Ticket types, pricing, fees and taxes

Ticket types are where events become profitable. You can create several ticket types for one event, each with its own name, price, quantity, description and sales period. Popular structures include:

• Early bird: a lower price with a limited quantity or end date, to drive early sales and give you confidence about numbers.
• Standard: the main ticket.
• VIP or premium: includes extras such as front seating, a drink or a meet-and-greet.
• Group or table: for companies or friends booking together.
• Concession or donation: reduced or pay-what-you-can tickets, where available.

In the ticket settings you can decide whether the service fee is added on top for the guest or absorbed into your price, and you can apply tax if you are registered. Coupons can be created for partners, early supporters or members. For larger venues, Wix offers seating map options for certain event types so guests can pick seats; check the current availability in the Wix Help Center.

Payments use the same provider you connect for the rest of your site. If you have not set that up yet, see how to set up Wix Payments and other payment methods.

Registration forms and guest management

The registration form collects details from each guest. Keep name and email, then add only what you need to run the event well: dietary requirements for a dinner, company name for a business event, t-shirt size for a race. If you need details from every attendee and not just the buyer, enable per-ticket guest details.

In the dashboard, the guest list shows every RSVP and order with status, ticket type and form answers. From there you can:

• Export the list to a spreadsheet for caterers or venue staff.
• Send messages to all guests or a specific group, such as VIP ticket holders.
• Manually add guests, such as speakers or sponsors.
• Cancel or refund orders when needed.

Every guest also becomes a contact in your CRM, labelled by event. That makes follow-ups easy, for example a thank-you email with photos and a discount for the next event. Our guide to Wix CRM and automations shows how to automate these messages.

How to check guests in on the day

A slow door ruins the first impression. Wix tickets include a QR code, and you or your team can scan them with Wix’s mobile app to check guests in, see who has arrived and spot duplicate scans. Before the event:

1. Install the app on every phone that will scan, and log in with team accounts that have the right permissions.
2. Test scanning a real ticket the day before.
3. Download the guest list as a backup in case the venue has poor signal.
4. Prepare a separate line or list for guests who registered at the door or lost their ticket.

Running online and recurring events

For webinars and virtual workshops, Wix Events supports online events. Depending on the current options, you can connect video conferencing such as Zoom or use Wix’s own video tools, and the joining link is shared only with registered guests. Send the link again in a reminder email an hour before start, because many people cannot find the original confirmation.

For events that repeat on a schedule, such as a monthly networking breakfast, create a recurring event or duplicate the previous event and change the date. If attendees come every week and pay for a block, consider Wix Bookings classes combined with memberships and subscriptions instead.

How to promote a Wix event

Publishing the event page is only the start. A practical promotion plan looks like this:

• Email your list with Wix email marketing three times: announcement, early-bird deadline, last chance. See Wix marketing tools.
• Share to social with the event image and a direct link to the event page, not your homepage.
• Feature it on the homepage with an events list widget or a banner.
• Optimise for search: include the event type, city and month in the title and description, and make sure the event page is indexed. Our Wix structured data guide explains how event information can appear richer in search.
• Partner up: give partners a coupon code so you can see which ones bring sales.

Common mistakes and an event checklist

• Vague titles like “Spring Event” that nobody searches for.
• No end time, so calendar invites show the wrong duration.
• Payment provider not verified, so ticket money is held.
• Forms asking for information you never use.
• No reminder email, leading to lower attendance.
• No plan for check-in, so the queue builds up at the door.

Event checklist: title with type and city; date, time zone and end time; venue address or online link; ticket types with quantities and sale dates; fee and tax settings; short form; confirmation and reminder emails reviewed; test purchase and refund; scanning app ready; promotion schedule planned.

Need help with Wix Events? Let MIVAQ do it for you

MIVAQ builds event websites and event sections on Wix that sell. We set up Wix Events, ticket types and pricing, payments, forms, confirmation and reminder emails, check-in, and automated follow-ups, and we design event pages that look great on mobile and in social shares. For conferences or venues with special needs, such as custom seating logic or integrations with external systems, we create tailored features through custom Wix app development. We can also improve your event visibility with our Wix SEO service.

Every project starts with a free consultation and a fixed-price quote. See our Wix solutions or contact us:

• WhatsApp: message us
• Email: hello@mivaq.com
• Form: send your project details

Related Wix guides

• Wix Bookings: set up online appointments
• Taking payments and deposits with Wix Bookings
• Wix Restaurants: online ordering and reservations
• Wix marketing tools: email, social and ads
• Wix Forms that convert
• The complete Wix guide

Frequently asked questions

Is Wix Events free?

The Wix Events app is free to add and free RSVP events work on any site. Selling tickets online requires a paid plan that accepts payments, and ticket service fees may apply.

Can I sell different ticket types on Wix?

Yes. You can create several ticket types per event, each with its own price, quantity, description and sale period, such as early bird, standard and VIP.

How do I check in guests with Wix Events?

Each ticket has a QR code that you can scan with Wix’s mobile app at the door. You can also check guests in manually from the guest list.

Can I run online events with Wix?

Yes. Wix Events supports online events, and you can share a video conferencing link only with registered guests.

Can MIVAQ build and manage my event pages?

Yes. MIVAQ sets up Wix Events, tickets, payments, forms, emails and event page design, with a free consultation and a fixed-price quote.

Conclusion

Wix Events gives you a professional ticketing system on your own website, with your branding and your guest data. Choose the right registration type, structure your tickets well, prepare for check-in and promote early. If you want an event page that sells out, contact MIVAQ for a free consultation.